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Many people think they know the difference between products ‘Made in Germany’ and ‘Made in China’ – German products are of high quality and have a high standard, while Chinese products are cheap, of bad quality, are more than likely copied and are bad for one’s health. However, a trend towards a higher standard can …
Made in Germany – Made in China: Radio Interview With Waldemar Pförtsch Read More »
This new book, Basics in Finance for International Marketers, is primarily designed as a teaching aid for marketing or business lecturers or trainers and is aimed at undergraduate or diploma students studying international marketing, international economics, management or business studies and for certain professional qualifications. It can also be used as material for short courses, as …
Help For Trainers And Students In International Business Read More »
If you are reading this you are probably online, you checked you mail, looked at your social media posts and you will read this short note, because you have a task: digitalize your business. Today, many C-level leaders have this challenge.Many of us had their own digital moment of truth, we are on the way …